analytics ecommerce tracking




Order Tickets Today!


The 2017

Celebrate Hope

Annual Luncheon

Thursday, May 18, 2017

12:00 PM




Rev. Dr. Lorina Marshall-Blake 


PricewaterhouseCoopers (Accepting, Ed Lovelidge)


The Salvation Army Greater Philadelphia Annual Luncheon will be held Thursday, May 18, 2017, at 12:00 pm, at the Westin Hotel Philadelphia. Honorees will be Rev. Dr. Lorina Marshall-Blake, President of the Independence Blue Cross Foundation and Vice President of Community Affairs for Independence Blue Cross,and PricewaterhouseCoopers, accepting Ed Lovelidge, Managing Partner of PricewaterhouseCoopers.  

Lorina Marshall-Blake will receive The Salvation Army’s “Others” Award presented for her extraordinary spirit of service to "others," and exceptional service in the community.  Ed Lovelidge will accept the “Doing the Most Good” Community Leadership Award on behalf of PricewaterhouseCoopers.  This award is named for the distinguished men, women or organizations whose direction and compassion reflect the Salvation Army’s mission. 

More than 500 people are expected to attend. 

For more information, including tickets, partnerships, or special program advertising, call or email  Aisling Carroll @ 215-787-5964,




Date:      Thursday, May 18, 2017 Location:     Westin Philadelphia Hotel

Time:     12:00 PM 

Cost:            $250/per person

  • General Admission with Reserved Seating


Sponsorship & Ad Opportunities








Program Print Ads


FULL PAGE (5.5" W x 8.5" H, .125 bleed, CMYK, 300 dpi, PDF, JPG, TIFF or EDS) $1,500 CLICK HERE
HALF PAGE (5.5" W x 4.5" H, .125 bleed, CMYK, 300 dpi, PDF, JPG, TIFF or EDS) $1,300 CLICK HERE


Sponsorship Benefits Information

Click Here




Print Ads-  April 26, 2017


Questions can be directed to Aisling Carroll @ 215-787-5964, or email @




Others Award


Rev. Dr. Lorina Marshall-Blake

President, Independence Blue Cross Foundation & Vice President, Community Affairs, Independence Blue Cross

"Others Award" Recipient

This award is presented to an individual who exemplifies an extraordinary spirit of service to "others," and exceptional service to The Salvation Army and/or the community. 

Rev. Dr. Lorina Marshall-Blake is Vice President of Community Affairs for Independence Blue Cross and also President of the Independence Blue Cross Foundation.


She is an expert in Corporate Management, Public Relations and Communications. Marshall-Blake’s decisions not only have a major impact on Blue Cross’s over 3 million subscribers, but the multi-billion health insurance industry as a whole. Her responsibility is to ensure that decision makers, at the highest levels, have a clear understanding of Blue Cross’s goals and objectives and its commitment to subscribers. In 1991, Marshall-Blake began her role at Blue Cross working with the local, state and federal legislators, and agencies on matters relevant to Independence Blue Cross.


Marshall-Blake has 35 years of experience in corporate management, public relations, and communications. She began her professional career as an administrative assistant working in major corporations in the Philadelphia area. In 1980, Marshall-Blake worked as assistant to the president of Philadelphia Gas Works. In 1988, she was promoted to Vice President of Government and Community Relations at Philadelphia Gas Works.


Marshall-Blake grew up in the Philadelphia area. She is one of five children. She received a Bachelor of Arts degree in Human Services from Antioch College and a Master of Arts in Government Administration from the University of Pennsylvania. She is presently studying at Palmer Theological Seminary for a Master of Divinity degree. On May 20, 2007, she received an Honorary Doctorate of Humanities from Albright College in Reading, Pennsylvania.


In addition to her corporate responsibility, Marshall-Blake serves as an associate minister at the Vine Memorial Baptist Church.


Marshall-Blake exhibits a strong commitment to the community. She is people-centered, highly motivated, and uses a participatory approach to problem solving. She is affiliated with over 30 professional and civic organizations. Among her affiliations are the United Negro College Fund, Greater Philadelphia Chamber of Commerce, Blue Cross Blue Shield Association Federal Affairs Committee, Urban Affairs Coalition, and the Governor’s Patient Safety Authority. She is also affiliated with 2000 African American Women, the Community College of Philadelphia, National Coalition of 100 Black Women, and a member of Alpha Kappa Alpha Sorority, Inc.


Marshall-Blake says, “We have to take knowledge and pass it on. We must mentor our young men and women. We must reach back and give.” In her community, she serves as a mentor to eight “daughters,” a group of young adult women who are in the process of establishing their careers.


Marshall-Blake has three children: Julian, Chawnda, and Jamila, and two grandchildren.


Doing The Most Good

Community Leadership Award


Pricewaterhouse Coopers

Accepting:  Ed Lovelidge, Managing Partner, PricewaterhouseCoopers

"Doing the Most Good" Community Leadership Award Recipient

This award is named for distinguished men and women whose direction and compassion reflects the Army’s mission. 


PwC is committed to delivering positive social impact with measurable, long-lasting results in the areas of youth education, social inclusion and the environment.  We apply our skills and experience to address challenges impacting the communities in which we live and operate by developing programs to help people in underserved communities prepare for the workforce and manage finances more effectively.

Every day, PwC strives to enrich the lives of clients we serve, people we employ and citizens in our communities. We value our role in constructing and delivering solutions to the immense challenges faced by society. Some of these include reducing carbon emissions, increasing financial literacy and access to education and offering strategic grants through the PwC Charitable Foundation.
Learn more about PwC and their Corporate Responsibility at